I've done literally thousands of these things for various clients like Esso/Mobil, Rogers, Labatt, Telus, SAP, FedEx, Microsoft, Intel, HP, Telus, RBC, Canadian Club, Banff Ice Vodka, Russian Standard Vodka... and many more! 

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I typically come up with a concept, create 3 key frames and move on to animation. They're then resized to match all requirements of the project's media plan.

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Take a look below for a couple samples– I've also included a concept, pre-production presentation board from a Rogers project.